Ethical ramifications, with respect to the level of transparency for all organizational facets, can positively or negatively impact organizational success and reputation. Research suggests that employee satisfaction and business prosperity and public image are affected by a business entity's level of both internal and external publication. It appears to be socially responsible for a company to expose both the positives and negatives about its products, services, operations and treatment of employees, to all customers, all corporate employees and all stakeholders. Examples in research illustrate instances of companies choosing not to expose the 'negatives' associated with either their product or company and, when what was once hidden does surface, it has been shown to negatively affect the company through employee morale, sales or reputation, or all of these. Similarly, when full transparency prevails, employee satisfaction and customer loyalty increase, as does corporate image. This research focuses on the ethics associated with an organization's full transparency, both internally and externally.
